If you run a business, agency, or sales team, your Google Sheets are probably full of Franken-cells: names jammed into one field, addresses glued together, UTM links stuffed into a single line. Splitting those cells into clean, structured columns turns chaos into something you can sort, filter, and actually act on. Marketing lists become segmentable. Lead sheets sync cleanly with CRMs. Finance exports stop breaking your formulas. Automating this with an AI computer agent means you never again spend a Friday night wrestling CSVs. Instead of manually selecting ranges and tweaking SPLIT formulas, you describe the pattern once, and the agent handles every future import, at any scale, in the background — repeatable, transparent, and tireless.
Most people learn to split cells in Google Sheets the hard way: one column at a time, scrolling through an ocean of data. It works—until your next export lands and you’re doing it all over again. This guide walks through the best ways to split cells, from simple manual tricks to fully automated pipelines powered by AI agents.
Use this when you have a single column of text that follows a clear pattern (commas, spaces, semicolons).
Steps:
Pros:
Cons:
When you need something repeatable, SPLIT is your friend.
Basic syntax:
=SPLIT(text, delimiter, [split_by_each], [remove_empty_text])
Examples:
A2 contains "John Doe"B2, enter: =SPLIT(A2, " ")John in B2, Doe in C2A2 contains "alex@agency.com"B2, use: =SPLIT(A2, "@")alex and agency.com in separate cellsPros:
Cons:
For marketers and analysts dealing with big ranges:
=ARRAYFORMULA(SPLIT(A2:A, ","))
These tricks make Sheets feel more like a data pipeline, but still demand comfort with formulas.
Manual methods break down when:
This is where an AI computer agent, like a Simular agent, changes the game. Instead of hard-coding formulas or writing Apps Script, you:
“Whenever a new export hits this Google Drive folder, open it in Google Sheets, split column A into first name, last name, and company using commas, then save a cleaned version in the ‘Ready for CRM’ folder.”
Pros of AI-driven automation:
Cons:
Once “just fixing the sheet” quietly eats hours every week, it’s time to hand that work to an agent and keep your human attention on strategy, not separators.
Select the column with your combined values, e.g., full names or emails. In Google Sheets, go to Data → Split text to columns. At the separator dropdown, choose Space, Comma, or Custom. Sheets will instantly spill each piece into its own column. Insert blank columns first so you don’t overwrite existing data to the right.
Use SPLIT when you want changes to update automatically. If A2 holds "John Doe", enter `=SPLIT(A2," ")` in B2. The first word appears in B2, the second in C2. Drag the formula down to apply it to more rows. For comma‑separated lists, use `=SPLIT(A2,",")`. Any edit in column A will recalculate the split output.
Yes, if your cell has line breaks. Suppose A2 contains multiple lines separated by Alt+Enter. In B2, use `=SPLIT(A2,CHAR(10))` to split by line break. To push each item to its own row instead of columns, combine with TRANSPOSE: `=TRANSPOSE(SPLIT(A2,CHAR(10)))`. This turns the vertical list into separate rows.
Before splitting, always create a safety buffer. Insert as many blank columns to the right as you expect new pieces. Then apply Data → Split text to columns or the SPLIT formula into an empty column. If you’re unsure how many parts you’ll get, add extra columns and delete unused ones after you confirm the result.
For light automation, build a template sheet with SPLIT and ARRAYFORMULA set up, then paste new data into the input column. For full automation, use an AI computer agent such as a Simular agent: let it open each new file, apply the split pattern, validate results, and save a cleaned version, so your team never repeats the same clicks.